The article from Vogue Business explores the trend of “tweakments” in the beauty industry, likening it to fast fashion for the face. Just as fast fashion encourages Statements pieces that are discarded after a season, tweakments are temporary, pricey treatments that deliver instant results but require repeated maintenance to maintain their effect. From Botox to fillers, chemical peels to microneedling, tweakments promise quick fixes for skin concerns, but can lead to addiction and an endless pursuit of novelty. The article asks whether this approach to beauty is sustainable, or simply a way to fuel the industry’s cycle of consumption.
