JJ Martin, a 52-year-old designer from California, has launched a new porcelain, glass, and linen collection, Napoli Rosa, under her brand La DoubleJ, celebrating 10 years in Milan. Martin, known for her love of extravagance and eccentricity, has dressed A-list celebrities like Jennifer Lopez and Lupita Nyong’o and has a distinctive maximalist style. She has also created a network, the Sisterhood, focusing on spiritual awakenings and emotional consciousness. Martin’s design aesthetic is about expressing oneself and creativity through color and pattern. She advocates for treating home decor as a separate entity from clothing, with mixes of patterns and colors. She sees no trend in the near future, citing velvet as a timeless classic, and emphasizes connection, joy, and niceness in home decor. La DoubleJ’s and other fashion brands’ home decor collections, including Missoni, Louis Vuitton, and Dolce & Gabbana, are also trending, showcasing the shift from clothing to home decor.
