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Nathalie Santis, a senior at Virginia Commonwealth University, recently attended New York Fashion Week as a representative of the university’s Department of Fashion Design and Merchandising. She was selected after creating a visually compelling storytelling campaign for the university’s social media channels. During her three-day trip, Santis captured media for the university’s social platforms and networked with executives from talent and media agencies. She also participated in a photo shoot, visited a brand store, and attended a runway show. Santis is grateful for the opportunity and credits her decision to switch from a marketing major to fashion merchandising for her success.
