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Emma Watson, a fashion icon, has been a brand ambassador for Prada since 2022. She recently shared a new campaign with the brand, shot in Zermatt, Switzerland, showcasing her snowy adventure. Wearing a puffed Prada ski suit, she sported a relaxed hairstyle and a classic makeup look. The campaign showcases her love for skiing and her connection with Prada’s sporty-chic aesthetic. Watson has supported the brand in the past, attending the Prada autumn/winter 2024 show during Milan Fashion Week. Her exuding elegance and poise make her a treasured fashion muse, blending sustainability with high fashion.

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