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In the Atacama desert in Chile, a plastic engineer, Bastián Barria, collects discarded clothing and resells it online at zero cost, with the only requirement being the payment of shipping costs. The initiative, called Re-commerce Atacama, aims to raise awareness about the mountains of discarded clothes in Chile and globally. Barria’s organization, Desierto Vestido, partnered with fashion activists to launch the project, which has already seen the first batch of clothes sell out. The goal is to rebrand the way we produce and consume fashion, highlighting the environmental and social impacts of fast fashion.
