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In The Style, a Manchester-based online fashion brand, was de-listed from the Alternative Investment Market (AIM) after being valued at £105m in 2021. However, the company struggled with escalating costs and economic headwinds, leading to formal insolvency proceedings. Administrators Marco Piacquadio and Alan Coleman were appointed, who successfully sold the business to Alps Sourcing. Piacquadio noted that the company was burdened by substantial debt, cash flow issues, and rising tax costs. The sale allowed for the rescue of many jobs and a potential return to profitability and stability for the brand.

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