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9 Best Viral Lip Balms Worth the Hype, Tested and Reviewed


I’m the type of girl who has to have no less than four lip products on her at all times. In fact, I spy nine different lip balms and glosses on my desk at this very moment (true story!). While my day-to-day makeup doesn’t change much, I do enjoy playing around with my lippie—there are simply too many new launches to stick to a single favorite. I’ve probably tested well over a hundred lip balms by now, and many of them have reached viral status. Not all of them deserve the hype, though, so allow me to cut through the noise for you.

As someone who tests beauty products for a living, I know what makes a product stand out from the rest of the pack. When it comes to lip balms, the formula needs to soothe my dry, chapped lips, and the effect should last much longer than an hour. Texture is vital, too—nothing’s worse than stray hairs sticking to your lips—and I don’t mind a hint of color, either.



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