Inditex, the parent company of Zara and other brands, reported a surge in 2024 sales and profits as it improved its operations and adapted to a rapidly changing retail landscape.

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Inditex, the parent company of Zara, Bershka, and other fashion brands, reported a 10.5% increase in sales at constant currency in 2024, exceeding expectations. The company’s EBITDA rose 8.9% to €10.7 billion, with net income increasing 9% to €5.9 billion. CEO Oscar García Maceiras attributed the strong results to the “quality of our commercial offer, efficiency in operations, and constant innovation.” The company’s focus on digitization and store optimization has led to higher sales and lower costs, and it plans to continue investing in e-commerce, logistics, and new store openings in the future.